Join the Join blu Nation


There's more to blu than just e-cigs. Sign up for blu Nation™ Rewards, get involved in blu Roots, be a blu fan. Get the details.

Mark Your Calendar

31 Jul

Gathering of the Vibes

Bridgeport, CT

Discover More Events

blu Smoke Juice

Our premium smoke juice is known for its distinctive, hand-crafted assembly. We use made-in-the-U.S.A. smoke juice that delivers maximum flavor and contains only top-quality domestic and imported ingredients.

  • Industry recognized as the leader in American-made electronic cigarette e-liquid.
  • Specifically formulated to work with blu products—and developed over time to appeal to a wide variety of tastes and lifestyles.
  • Contains Distilled Water, Nicotine (when applicable), Vegetable Glycerin or a combination of Propylene Glycol and Vegetable Glycerin, Natural Flavors, Artificial Flavors, and Citric Acid.
  • Comes in a range of nicotine strengths: Cartomizers (High 13–16mg, Medium 9–12mg, Low 6–8mg, Non-nicotine 0mg); Disposables (Classic Tobacco 20–24mg, Magnificent Menthol 17–24mg). Nicotine amounts are approximate.
  • Designed through extensive research and development to provide only the best vaping experience for blu eCigs customers.