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Electronic cigarettes have a language all their own. We want to make savoring blu eCigs® electronic cigarettes as easy as possible for adult smokers, so here’s a handy primer to help you get to know blu. You’ll be vaping like a pro in no time!

Electronic Cigarette/E-cig

E-cigs are made of metal, and blu eCigs electronic cigarettes have a tip that glows a signature blue, as opposed to the red or orange ember of a traditional cigarette. There are no matches or lighters needed. E-cigs contain a flavored liquid that is heated by a battery. This produces a vapor, which is then inhaled.

Vaping

E-cigs don’t produce any smoke; they produce vapor that is inhaled. So you “vape” an e-cig.

Cartridge/Flavor Cartridge

Reusable blu eCigs rechargeables feature a battery that can be charged again and again. The only thing to swap out is the flavor cartridge. These cartridges contain smoke juice (see below). Once the cartridge is empty, it can be disposed of (and recycled at many locations). blu cartridges last between 250–400 puffs, depending on the model.

Cartomizer

The cartomizer is a cartridge that contains the flavored juice, as well as the atomizer in the same unit. The atomizer helps turn the smoke juice into inhalable vapor. With blu cartomizers, you get a new atomizer every time you install a new blu eCigs cartridge, so you don’t have to worry about atomizer maintenance.

Smoke Juice

blu eCigs use e-liquid, or smoke juice. This liquid is inside an e-cig, and is made up of Distilled Water, Nicotine (when applicable), Vegetable Glycerin or a combination of Propylene Glycol and Vegetable Glycerin, Natural Flavors, Artificial Flavors, and Citric Acid. When this liquid is heated up by the battery (activated by inhaling), it is vaporized … not burned. This vapor is then inhaled and savored. Various nicotine strengths are available—including nicotine-free.

The smoke juice found in blu eCigs electronic cigarettes is custom-made for blu in the U.S.A. with domestic and imported ingredients, and comes in seven awesome flavors:

  1. Classic Tobacco
  2. Magnificent Menthol
  3. Cherry Crush
  4. Vivid Vanilla
  5. Piña Colada
  6. Peach Schnapps
  7. Java Jolt

Disposables

blu eCigs disposables are portable, all-in-one units. The battery, atomizer and smoke juice are all inside. These disposables provide about 400 puffs. Once it’s spent, it can be discarded (and often recycled.)

Rechargeable E-cigs

Rechargeable blu eCigs electronic cigarettes contain a rechargeable battery. You charge the battery by placing it in the blu pack. The blu pack itself can be charged by plugging it into a wall socket or using a USB or car charger. The packs can charge multiple batteries at once, so you always have one ready to go.

It’s also possible to charge a reusable e-cig using a USB adaptor. Just plug it into an available USB port, let it charge up and you’re ready to roll!

NOT FOR SALE TO MINORS. blu eCigs® electronic cigarettes are not a smoking cessation product and have not been evaluated by the Food and Drug Administration, nor are they intended to treat, prevent or cure any disease or condition. ©2014 LOEC, Inc. blu™ and blu eCigs® are trademarks of Lorillard Technologies, Inc.